Email Marketers and Publishers:Which email service provider (ESP) is best for you?
It is natural to outgrow the vendor you use to send your email marketing campaigns. Your current solution may lack the functionality you need to most effectively reach your customers and delight your sponsors. It may be incapable of handling the volume of messages you send, or the support you receive is unresponsive. Have you decided to make a change, but are confused by the massive number of vendors and their competing claims? Ask me to help guide you through the process of selecting a new one. I will assess your needs, provide a short list of vendors with detailed recommendations based on those needs, and—if necessary—implement and integrate your choice. I understand the growing pains that drive marketers and publishers to upgrade. I know the pitfalls of the selection process, and how to make sure you are making the best match in terms of features, reputability, performance, customer service, and pricing. I am an independent consultant with no biases, so you get the best solution for you, not anyone else. to get started on your needs assessment.
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